A sound SEO (Search Engine Optimization) strategy can get your medical practice ranking on the first page of search engine results. However, if your presence is not matched by a robust reputation, you’ll probably only end up getting a few or no new patients out of it.
The primary question here is what constitutes the most important factor in a physician’s online reputation. Like most healthcare practices, it’s your patients’ opinions and testimonials in the form of online reviews and ratings that matter the most to potential patients. [Read more…]
Ajay Prasad is the Founder and President of GMR Web Team, a leading healthcare digital marketing agency. He guides small and medium size healthcare practices/businesses in customizing their online marketing strategy, focused on building a loyal base of patients and improving their patient acquisition. Ajay believes in an improved patient experience as the key to successful healthcare business, which can be accomplished with the right marketing plan in place.