A high quality Landing page or a lead capture page is built with a single and focused objective to capture leads from prospects. It also helps “fuel other marketing channels”. It is one of the most crucial elements for a marketer or an online advertiser and yet many fail to bring the charm to their landing pages. A/C to a survey, only 22% of the marketers are really happy with their conversion rates but the rest are doing just OK.
The reason is the lack of the main ingredients that make a landing page which your prospect can’t resist. [Read more…]
Ajay Prasad is the Founder and President of GMR Web Team, a leading healthcare digital marketing agency. He guides small and medium size healthcare practices/businesses in customizing their online marketing strategy, focused on building a loyal base of patients and improving their patient acquisition. Ajay believes in an improved patient experience as the key to successful healthcare business, which can be accomplished with the right marketing plan in place.