Sangeeta reporting from #SMX #11B It's back to my first love,SEO; so today I will be attending all SEO seminars. Two back-to-back sessions on SEO Performance Metrics that matter that was PACKED with information. It was divided into two sessions: General and Technical. The general session focused on why rankings don't make much difference and why other factors matter. Vanessa Fox and Ryan from Sapient were two of the speakers. According to Vanessa, results take a long time to happen. Moreover, personalization,...

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