Any business person will tell you that they wish to stretch their business further. However, this is subject to the returns earned by the business. If the returns are good enough to sustain the business and remain, then the owner can use the surplus to expand the business so as to even get more returns. It is against this principle that most SEOs are laying the foundation of their business. What could be the drive behind all this?
Good returns from the business
With returns of up to $ 500,000 per month, SEOs seem to be making huge amounts of money on a monthly basis. This is highly encouraging and could be the reason as to why most of these SEOs want to expand their businesses. The least SEO earners pocket an average of $ 30,000 in a month. Despite it seeming to be a low amount as compared to the $ 500,000 a month, these low SEO earners could also be determined to expend their businesses in order to raise their income too.
Income from an average customer per month
About 28% of SEO customers pay on an average between $500-$1000 monthly, while 70% of the SEO customers pay under $1000 monthly. As compared to other businesses, the SEO industry has a higher customer churn and this could be prompting most SEO players hope to expand their businesses.
What to do in the phase of business expansion
The low SEO income earners who are considering to expand their business need to consider the following:
- The pricing of their services.
- · How to cope with excessive competition in the industry.
- The quality of services provided to their clients.
- How to ensure that their business remains operational in the coming year (s).
It is encouraging to note that confidence is running high among SEOs. Good returns could have fuelled the rise of hopes to expand SEO businesses from 82% in 2012 to 93% in 2013. Much interesting is the hope of about 82% of SEOs interviewed who promised to recruit more staff in 2013 to help achieved their goals.
Ajay Prasad is the Founder and President of GMR Web Team, a leading healthcare digital marketing agency. He guides small and medium size healthcare practices/businesses in customizing their online marketing strategy, focused on building a loyal base of patients and improving their patient acquisition. Ajay believes in an improved patient experience as the key to successful healthcare business, which can be accomplished with the right marketing plan in place.