10 Tested Ways to Create a Perfect PPC Landing Page

Staying one step ahead of your competitors is the key element to boost a successful business. Optimizing your Internet presence, particularly to present the clearest "who we are and what we do", is essential to ensure that your pay-per-click (PPC) rate is successful. Check your landing page against these ten simple pointers—how does it measure up?

1. A complete landing page.

When visitors click on an ad,...

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Why It's Not Early to Start Your PPC Christmas Campaign

As a business, you're already well aware that the holiday season is coming and everything that it can mean for your company. This is the time when businesses really go all out with their sales, promotions, and marketing in order to snag a piece of the billions that will be spent during the holiday blitz

Whether you're directly marketing to consumers or not, this is the busy season and that means ramping up your digital marketing efforts through things like PPC.

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7 Secrets to Save on Your PPC with Quality Score

Most of the PPC audit companies know that you have to spend enough time creating and maintaining your account to be successful for PPC Audit Program. What most don’t realize is that you can significantly improve your PPC Audit’s performance by optimizing and maintaining your quality score. In fact the highest quality scores save companies up to 50%. Here are seven things you can do to improve your quality score.

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Successful Adwords Campaigns Declassified

After a year of handling, running and auditing PPC campaigns at both national and local levels we discovered that we could actually advise people on how to run better and successful campaigns. And that too; for free!

The essence of a successful Adwords campaign is high ROIs. So it basically comes down to running campaigns at a comparative low costs and bringing in higher conversions.

Let’s go through the components of a local Adwords...

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5 Costly PPC Mistakes That Should Be Avoided

Pay per click (PPC) is the quickest way to drive traffic to your website. However, some business owners do not get PPC right and end up wasting money because of simple mistakes. When you launch a PPC campaign, you should be looking to maximize the ROI through driving quality traffic and leads to your site. However, there are some common mistakes you can do that will make you attract the wrong audience or...

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