Forced Entrepreneur

The current recession is still raging despite claims of recovery. President Obama recently spoke at the White House and quoted the Department of Labor which estimated that US citizens have lost 3.6 million jobs since recession began.

For most losing a job is a calamity and yet there are some who handle this setback more effectively. The great American spirit of survival seems to exist in them. They look for alternatives to make a livelihood and to live well. They may not have opted out of their jobs, but they certainly can deal...

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Different Ways To Successful Goals In Online Business

Planning is the most crucial aspect of online business. The plan should include short term and long term goals. You should always be clear about your business objectives and purposes. The goals should be effective in generating new customers and keeping the existing ones. While setting goals it is important to keep in mind to know the visitors or customers you are expecting at your site. You should be flexible enough to adapt to the needs of your changing traffic or visitors.

Online business is both, very easy and very...

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Press Releases for Internet Strategy

A turnaround in internet strategy is the use of press releases to reach out to millions of users who have internet access and subscribe to RSS feeds. Gone are the days when press releases depended upon a handful of journalists. You can now communicate with your customers directly through Google, Yahoo and other such verticals. Your customers and potential customers should reda about yourproduct on the internet and reach...

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Role of Podcasting in Internet Strategy

Podcasting is a brand new unsaturated marketing channel based on audio communication at the will of the listener.

What is podcasting?
Podcasting is basically audio over the Internet where people subscribe to listen to content that they deem useful. The best part is that you don’t have to be on a computer to listen to a podcast. It has gone mobile. Listen to it on your iPod. You can listen to what you want, when you want, where you want. And very important: Podcast listenership is doubling and...

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Using Videos and Vlogs as Internet Strategy to get Visitors

Videos are an effective way to get a message across to our clients and yet they are still under used. With the explosion of web 2.0, videos can be supported by most sites and they can be hosted cheaply too.
A vlog is short for videoblog. It is a blog which uses video as the primary content as technically it is linked to within a videoblog post. A vlog is accompanied by supporting text, image, and additional meta data to provide a context for the video. Vlog like Blogs are updated regularly, generally includes personal...

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Site Maps: Why Are They Important For Your Site Visitors And For Seo & Web Marketing

A Site Map is an XML file which contains a listing of all URLs and pages on your website. This file is used to inform and direct search engine crawlers so that web pages can be discovered and indexed quickly. It also helps the visitors to your website. It contains the layout of the whole site which helps them to go wherever they want to and get whatever they require. If one may draw an analogy here, a site map helps a visitor of a website to navigate in the same way as the layout map at the beginning of a large national park helps its...

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Small Business Strategy & Website Design

Let me start by thanking you all for the tremendous (and voluminous!) response by questions, queries, suggestions and of course criticism... (Psssst.. for those of you who asked me who I am to analyze Ajay's book, I can only say that if you are reading this blog post I am successful enough in my work to analyze this book) Well, Ajay's book is what he says it is "just a comprehensive knowledge" of internet strategy for small businesses. Planning or setting up a business on the internet is a daunting and an arduous task for most....

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